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Gain more market credibility with third-party evidence.

School districts across the country are increasingly requiring that education companies provide evidence in support of their products, especially as K-12 leaders decide which pandemic-era purchases to keep after federal relief funding ends.

Why LXD Research & Emotive Pull?

Emotive Pull introduces a new collaboration with LXD Research. LXD Research partners with educational-product companies to increase visibility, and meet new evidence requirements and market trends, so that your  products gain heightened credibility, and are secured to get on coveted state required lists. Emotive Pull provides qualitative buyer studies for affective social proof and more engagement.  


Who We Serve

  • Companies who need evidence to meet state requirements

  • Those who strive to ensure that their research is expertly reviewed and validated

  • Companies noticing barriers to sales, due to lack of proper evidence of student outcomes

  • Those struggling with conversion

What You Gain

  • Access to large district sales

  • Approval on State lists

  • New opportunities for greater visibility

  • A heightened level of credibility

  • Increased likelihood of becoming the chosen product


Research Approved

LXD Research designs rigorous research studies that meet the requirements of the most critical reviewers. Some evaluators who have approved our reports are listed below.

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Our Services


of all literacy reports approved during the past 5 years on Evidence for ESSA were led by Dr. Schechter (as of 5/1/23).

Our Team

Dr. Rachel Schechter leads a team of Ph.D. researchers, instructional designers, learning scientists, and former teachers. She pulls from her experience as Vice President of Learning Sciences at Houghton Miffllin Harcourt and Director of Research at Lexia. Dr. Schechter holds a Ph.D. in Child Development from Tufts University and a Master's in Education from Harvard University.

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Product types

  • Curriculum products

  • Online games

  • Assessments

  • Adaptive platforms

  • E-learning libraries

  • Professional services

  • Instructional tools

LXD Research has provided us invaluable consultation surrounding research strategy, guiding the development of evidence-informed digital products, and communicating our evidence base to educators. Their team also partnered with districts to conduct rigorous ESSA studies that secured our products on coveted state lists. Their key insights and compelling data stories help build momentum in marketing and sales, as well as inform product development. We plan to continue to collaborate with LXD Research now and in the future."

Laura Stewart, Chief Academic Officer, 95 Percent Group


Inquire Today!

If you'd like to have a complimentary meeting to
explore how we can bring value,
please contact us at 602-430-8900

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