Emotive Pull Communication Training for Marketing Departments, Freelancers, Agencies, and Business Owners.
Pivot your Positioning
for Today's Market Needs,
Using Emotive, Human Connection Language.
And when we say emotive, we're not speaking of the gushy emotions that can sometimes make you squirm.
We're speaking of that subtle whisper that says,
“I see you, I hear you & I understand you.”
Imagine being able to
connect deeply with customers in your marketing/messaging.
Marketing departments, writers, freelancers, and agencies, imagine having the skill that emotionalizes your content so well that you outshine your competition. You'll know your messaging will stick versus just guessing, even in today's paradigm.
Business owners, imagine being able to understand what motivates and connects to your prospects so well, that you can create a new service that pulls. And you won't have to struggle creating content again because you know what they're looking for.
All without feeling icky or gross!
All based on the philosophy and science of connecting on a human to human level.
Here is a little bit of data that shows the power of human connection and positioning to customer emotions. The "I see you, I hear and understand you" approach, enhances lead generation by 50%.
First you'll want to have "the" guidelines for the new paradigm...
On what good messaging and marketing is today.
Good Messaging in today's world:
...doesn’t come across as status quo societal marketing.
...is original, not cliche.
...speaks both to the rational and emotional mind.
...doesn’t give you something you don’t want, but something to look forward to.
...gives much more than it takes.
...provides a bridge that solves desires.
...does the opposite of what everyone else is doing.
...is elevated creativity that makes you laugh, smile or feel good as opposed to being repulsed.
...gives warmth to the person reading it.
...is compelling enough that people REACH out.
...isn’t trial and error or throwing something against the wall hoping it will stick.
...is strategic, methodical, and has roots and research to back it up.
... gives hints of success within hours of launch.... because Your messaging NAILED it!
If I speak to your desire, I’m connecting. If I share my truth, I’m giving you something that connects you to me without trying.
At Emotive Pull, we believe you can position anything to sell when it connects to solving a human desire.
This means you really can create opportunities out of thin air.
What Others Are Saying
Scott Anderson, CEO CashCowFarmer
"Working with Emotive Pull has made our funnels and the language connect better. It takes fewer passes with a message that connects. Our bounce rates are shorter and they reach out now. The cycle is shorter from pain to action and we’re getting conversions now.
My experience working with the team is that most companies set deadlines and they might make the deadline. Emotive Pull has high integrity. They meet deadlines and exceed expectations. Emotive Pull outperformed all of my expectations and that’s rare!"