Write Sizzle like Hilton Tru
Lesson 1 Homework

Our intention is to give you a process so you can integrate sizzle into your product or service comparable to the Hilton Tru shampoo/toiletry examples. 

1. What is the common theme your customers think about; what keeps them up at night?

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2. What common frustrations or concerns do you see within your customer base? (before they start working with you)

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3. How does a feature or part of your product or service solve that?

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4. Write your sizzle using ideas from above. (Use structures from Lesson 1)

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VALUE PROP:____________________________________________________________________

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PRODUCT/SERVICE TITLE:________________________________________________________

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Peer Group Content Mastermind

The more common the answers, increases the amount of people who connect. 

Please contact me at info@emotivepull.com on interest in joining a peer group mastermind for weekly collaborative support, feedback and help. There is a membership fee for this; however the first two sessions are complimentary, so you can get a feel for it and see if you like it. 

For business owners and marketers to begin positioning to emotional pull to attract specific market shares, so that you're not consistently hustling for lead generation, we offer an Emotive Pull Training course that gives a step by step process/method to help you consistently create strategic messaging and branding, you know will stick versus guessing. Please contact us at info@emotivepull.com or fill out the contact form on the front page. or contact me if you're interested in learning more. 

The Emotive Pull Communication Course